Fresh New Zealand Meat

Our main ingredients are meat – fresh NZ Beef, Lamb, and Chicken. Sourced NZ wide from human grade meat processing plants, delivered fresh to our Paeroa based factory daily.

We don’t use any meat meal or bone meal products, MDM (mechanically de-boned meat), downed stock or veal products.

All our suppliers meet MPI guideline and requirements for animal product supply.

Benefits to your Dog

Muscle Development: Quality NZ sourced meat products rich in protein which is necessary for the development and maintenance of muscle

Vision and Eye Health: Blended with a selection of vitamins and minerals including Vitamin A to maintain eye health and vision

Digestion: Selected wholegrains are a vital source of dietary fibre which aids digestion

Energy: Blended grains provide the carbohydrates essential for energy and vitality

Skin and Coat Health: Omega 3 & Omega 6 fatty acids help promote good skin health and a shiny coat

Roll Flavour Range

Superior Chunky Original

Superior Chunky Chicken


Superior Chunky Dog Rolls

  • Nutritional Information

    Typical Analysis Dry Matter Basis
    Gross Energy 4000 KCAL/KG Food
    Crude Protein 21%
    Fat 10%
    Crude Fibre 1.1%
    Salt 0.5%
    Vitamins Per kg Dry Matter  
    Vitamin A 5,500 I.U.
    Vitamin D3 550 I.U.
    Vitamin E 55 I.U.
    Thiamine B1 2.2 mg
    Riboflavin B2 2.2 mg
    Pyridoxine B6 1 mg
    Vitamin B12 0.022 mg
    Pantothenic Acid 10 mg
    Nicotinic Acid 11 mg
    Folic Acid 0.2 mg
    Choline 250 mg
    Biotin 0.05 mg
    Trace Minerals Per kg Dry Matter  
    Iron 60 mg
    Zinc 90 mg
    Manganese 5 mg
    Copper 7.25 mg
    Iodine 2 mg
    Cobalt 1.5 mg
    Selenium 0.15 mg


Monday to Friday 9:00am to 5:00pm

Saturday 9:00am to 3:00pm

Closed Sunday and Public Holidays.


1/570 Swanson Rd,Ranui.

Enter from Airdrie Rd.

Ph: 09 8335211



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Lifestyle Animal & Pet Supplies. Created by Paul Crowther.